This week's new products, Walmart's 'Mood and Mind' set, Martignetti adds 17 markets, the brands that rage bait͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
October 02, 2026
Bevnet
In today’s issueThis Week’s New Products • Walmart Introduces ‘Mood & Mind’ Beverage Set • Martignetti Companies Adds 17 Markets • Nowadays Founders Launch New Beverage Brand Unwind • Taste Radio: Rage Bait Gets Attention. Innovation Builds Brands.

📰 Big Today In Beverage

NIQ: Non-Alc Beverages ‘Broadly Stable’

NIQ: Non-Alc Beverages ‘Broadly Stable’
Brad Avery's profile picture

Brad Avery

Senior Reporter

The back-to-school season accelerated dollar sales for sodas, sports drinks and sparkling waters. Overall, non-alc beverage sales remained “healthy and broadly stable” in early September, per a Goldman Sachs analysis of NIQ data.

Energy drinks and bottled water had some mild deceleration, but soda is continuing to thrive thanks to the high velocities of low-cal products – yet another sign that the Zero Sugar and functional Modern Soda sets are steering major players’ CSD strategies. 

Read the full story on BevNET

 

🆕 This Week’s New Products

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From blood orange flavors to caffeinated bone broth hot cocoa to something called "Eagleberry," we've got all the bases covered in this week's new products gallery.

🔑 Check out the gallery

 

Launching, rebranding or reformulating? Get it in the New Beverage Showcase.

Launching, rebranding or reformulating? Get it in the New Beverage Showcase.

BevNET's New Beverage Showcase puts your product in front of the investors, retailers and distributors who rely on BevNET to keep up with the market. It goes out in BevNET's daily newsletter and magazine to 28,000+ beverage professionals, plus the print edition of BevNET Magazine.

Early bird pricing ends Oct. 8, list your brand.

 

👉🏼 The News You Need 👈🏼

Walmart Introduces ‘Mood & Mind’ Beverage Set as Functional Drinks Evolve →

 

Martignetti Companies Adds 17 Markets As RNDC Deal Closes →

 

Nowadays Founders Bet on ‘Calm’ with New Beverage Brand Unwind →

 

🎙️ Taste Radio: Rage Bait Gets Attention. Innovation Builds Brands.

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One misleading social post can spark a frenzy – but can brands keep playing with consumer trust? A brand’s curious ruse triggers a debate about the impact of “rage bait.” 

We also dig into Whole Foods’ latest LEAP cohort and hear from founders of three fast-growing brands about building community, creating better-for-you products and turning retail distribution into sustainable growth.

Listen now.

Also available on Spotify and Apple Podcasts.

 

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