Plus, how core values can remedy complexity, Kraft Heinz’s new CEO, Justin’s deal͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
NoshDecember 16, 2025
DAILY BRIEFING: LITE EDITION
A preview of today's news & insights for the food industry.

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📰 Today's Top Story

💸 Truly Indian’s Clean Label Push Meets Tariff Pressure: ‘We’re Barely Making It’

💸 Truly Indian’s Clean Label Push Meets Tariff Pressure: ‘We’re Barely Making It’
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Adrianne DeLuca

Assistant Managing Editor, Newsletters

Indian food is now the second-fastest growing ethnic food category, behind Korean fare, with nearly 20% of shoppers regularly purchasing Indian food. 

As the space continues to steal market share, Truly Indian is making a play to stand out as the clean label, authentic offering. It worked to clean up its existing product lines and refresh the brand identity over the past two years, but now, the brand faces a new threat: the impact of 50% tariffs.

Insiders can access the full story to understand how they are mitigating the impact.

 

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✨ What You Need to Know ✨

⏪ Nosh Live: How Luke’s Lobster Uses Core Values To Grow

⏪ Nosh Live: How Luke’s Lobster Uses Core Values To Grow

Luke’s Lobster might not be a household name on the West Coast, but founder and CEO Luke Holden brought insights to Los Angeles at Nosh Live earlier this month. 

Holden spoke about how he built the seafood company to bring Maine lobsters to New York and has spun the foodservice and wholesale business into a growing packaged food brand in a post-pandemic world. 

One key to managing the complexity of an omnichannel, vertically-integrated business for Luke’s Lobster has been sticking to core values and “transparently speaking” with partners to build long-term relationships.

Insiders can rewatch the session from Nosh Live here.

 

✂️ Splitz Master Takes Kraft Heinz Helm

Amid the reshuffling of packaged food conglomerates, former Kellanova CEO Steve Cahillane has been named the new chief executive of Kraft Heinz. 

Insiders can access the full story.

 

📰 Trending Headlines

Here’s a look at leading headlines from around the food industry. Insiders get access to the full story.

  1. PepsiCo and Walmart Colluded on Pricing, Alleges Unsealed FTC Complaint
  2. USDA Launches $700M Regenerative Pilot Program
  3. Campbell’s To Acquire Rao’s Sauce Maker
  4. Inside The New Economics Of Ecommerce Grocery
  5. What Emerging Food Brands Can Learn From Poppi’s Mega Success
 

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You’ve sampled the headlines. Want the full story? BevNET & Nosh Insider allows you to dive deep into market shifts, brand strategies, competitive benchmarks, and more. It’s how the most successful food and beverage operators stay one step ahead.

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🎙️ Taste Radio: Archer’s Aim: $300M In Sales

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Archer founder & CEO Eugene Kang shares how disciplined execution, vertical integration and precisely timed innovation transformed the upstart jerky brand into one of the fastest-growing CPG companies in the U.S. 

He talks about how Archer positioned itself ahead of explosive trends and built durable partnerships with retailers, and why patience and long-term thinking are critical traits for founders.

Tune into the episode here. Also available on Spotify and Apple Podcasts.

 
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