Hain's "channel stuffing" challenge, South 40 cash, new cookie brand, distribution gains͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
September 28, 2026
Nosh
In today’s issueHain Celestial’s ‘Channel-Stuffing’ Suit Nears Resolution • South 40 Snacks Raises Nearly $6M • Love + Chew Founder Readies New Cookie Brand • Distribution Gains

📰 First Up In Food

Zahav, Habiza Hummus Make Category Gains as Conventional Leaders Decline

Zahav, Habiza Hummus Make Category Gains as Conventional Leaders Decline
Adrianne DeLuca's profile picture

Adrianne DeLuca

Assistant Managing Editor, Newsletters

The hummus category is crowded, yet restaurant-rooted CPG newcomer Zahav Foods is already working up the ranks. With two new SKUs and growing distribution, this might just be the start of a surge for the two-year-old, tahini-forward brand.

Category Context: Overall, the conventional side of the category is experiencing significant declines with Sabra (-7.6%), Boar’s Head (-10.7%), Fresh Cravings (-26.8%), Lantana (-26.1%) and more posting sales decreases in sales during the 52-week period ending September 6, 2026, per recent Circana data. 

  • In contrast, two brands which also evolved from restaurant concepts, as well as a next-gen, tahini-forward newcomer, posted significant sales gains. 

Read the full story on Nosh

 

✨ The News You Need ✨

Hain Celestial’s Decade-Long ‘Channel-Stuffing’ Suit Nears $35M Resolution →

 

South 40 Snacks Raises Nearly $6M →

 

Love + Chew Founder Readies Clean-Label Cookie Brand With AI-Enabled Playbook →

 

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🔀 Monday Moves

Stay up to date and understand where new products are moving as you strategize your next step.

🍜 Soupergirl is gearing up to meet soup season demands with an expansion to Costco stores across the country in addition to Giant and Shoprite stores this fall. Read more

🍩 Heavenly Hunks is moving beyond the category for the first time and extending deeper into the inclusive eating space through a new sub-brand, Dupe Loops, debuting at Target. Learn more

🍔 Impossible Foods has brought its plant-based protein platform into U.K. retail stores for the first time. Read more

🛒 Eat Happy Kitchen is going deeper into retail, expanding its flagship pasta sauce line and bringing its high protein Cheese Bites snacks to brick-and-mortar accounts for the first time. Learn more

Hungry for more? Stay up to date on distribution gains with BevNET and Nosh Insider Access

 

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