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Latin pantry staples are gaining traction in mainstream retailers and natural food outlets as Loisa’s footprint expanded from roughly 500 retail doors to 5,500 in the past two years. 

• The brand is moving beyond natural retailers and deeper into conventional grocery.

Dynamic Discussion: Co-founder Scott Hattis believes Loisa is tapping into two distinct consumer groups: Latin American shoppers seeking premium, clean label versions of familiar items and consumers discovering Caribbean, Central and South American flavors.

• Hattis said Loisa’s higher price points give retailers a premium, higher-margin offering in a category historically dominated by lower-priced legacy brands like Goya.

• Loisa’s retail roster now includes Kroger, Albertsons, Publix, H-E-B, Harris Teeter, Target and Wegmans, among others.

What He Said: “You’re standing at the shelf and you’re making a clean label decision. ‘Is it worth me making the switch to do something that's better for my family and my health for a few more dollars?’ And we’re seeing that switch take place,” Hattis told me.

What’s next? After proving it can scale distribution, Loisa’s next challenge is turning that footprint into a broader platform for Latin flavor – without losing the cultural authenticity that helped it earn the shelf space in the first place. 

• The brand sees even more runway in mass, club and foodservice too, though formats and pricing may need to evolve for some retailers.

Culture Check: Loisa is finding another growth lever in the broader rise of Latin culture. Hattis said the brand saw a visible spike across its metrics during Bad Bunny’s Super Bowl halftime performance and has increasingly fielded partnership opportunities from companies and organizations looking to connect with Latin consumers.

Read the complete story and analysis on Nosh

There is a growing interest in familiar favorites, reimagined around protein, alternative ingredients, and evolving dietary needs, according to the Q3 Functional Desserts report from Spate.

Some of the most intriguing signals are coming from unexpected combinations: high-protein brownies are up more than 400% year over year, while emerging takes on classic cheesecakes are posting triple-digit growth.

The data also suggests functional dessert is moving beyond a single benefit like protein toward a broader spectrum of needs, without losing the emotional appeal that makes dessert dessert.

Insiders can read the full report here.

AG1 has released its second new product this year, a gummy supplement called AG1 Essentials Gummies. Read the story.

The HHS proposed significant changes to the federal food regulatory framework that could have broad implications for packaged food manufacturers and ingredient suppliers. Read the story.

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What makes a brand worth betting on? Ken Sadowsky, affectionately known as “The Beverage Whisperer,” returns to Taste Radio with a sharp look at where the biggest opportunities — and potential pitfalls — are emerging across the beverage category. 

Listen now.

Also available on Spotify and Apple Podcasts.