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Goldy’s is turning an unusual marketing asset – a spot aboard a lunar mission – into a retail growth engine as it prepares for a major Walmart Canada rollout and a U.S. expansion.

The Toronto-based breakfast brand’s Strawberry Lavender Superseed Cereal was selected as a food item for the Artemis II mission.

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Trek One Capital is expanding its holdings in plant-based consumer products with a pair of acquisitions: 

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Cedar’s Foods has achieved seed-oil-free certification across its entire Reserve portfolio, including both its Organic and Classic collections.

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Tired of chasing food, beverage, and beer reports across sites? The Nombase Data Hub, powered by BevNET, brings together consumer trends, category shifts, retail data, all in one searchable archive, powered by top research partners.

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Here’s a look at leading headlines from around the food industry. Go beyond the headlines with Insiders access.

1. 3 Farm Daughters Bets on Unenriched Pasta as Demand for Simple Ingredients Grows

2. Smash Foods Raises $5M

3. Report: Wellness Bars, Yogurt and Protein-forward Products Lead Snacking’s Next Wave

4. Sweets & Snacks Gallery: SmartSweets Founder Debuts Salty Snack Brand, Belle’s Gourmet Popcorn Unveils Functional Line

5. Patti LaBelle’s Soul Food Brand Snags Strategic Investment

Lionel Messi is a global sports icon and had a deep-pocketed strategic partner at his side. So why did his sports drink brand Más+ fail?

The hosts break it down and also discuss how protein snack brand Wilde is turning heads with a new take on a cheesy cracker. Plus, Patrón’s Roberto Núñez & David Rodriguez reveal how the leading tequila maker scaled globally without sacrificing its handcrafted roots.

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