Plus, how to gain from UPF awareness, an ice cream acquisition, grass-fed grants͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
NoshOctober 21, 2025
DAILY BRIEFING: LITE EDITION
A preview of today's news & insights for the food industry.

🚨 What You're Missing 🚨

You’re receiving the Lite Edition of Nosh’s Daily Briefing. Join us as a BevNET & Nosh Insider to receive the full version which includes…

Expert commentary on where Once Upon A Farm’s potential IPO could push CPG investing and exit opportunities, a detailed look at the awareness gaps around ultraprocessed foods and how natural brands can benefit, the full scoop on ice cream sector deal news, how BranchOut achieved record financial results and details on a grant program supporting female entrepreneurs.

Become an Insider to get the full scoop delivered daily.

Nosh Insiders also have access to the Newsletter Archive, including previous newsletter-exclusive Insider content.

 

📰 Today's Top Story

🤔 Could The IPO Dry Spell End Soon?

🤔 Could The IPO Dry Spell End Soon?
Shauna Golden's profile picture

Shauna Golden

Reporter

Going public can offer multiple benefits for food and beverage brands, including access to significant capital, an increase in brand credibility and the creation of liquidity for early investors. 

But the market has slowed down in recent years due to a mix of rising inflation, higher interest rates and economic uncertainty. That dry spell may finally be coming to an end and could signal good things for middle-market CPGs.

Insiders can access the full story.

 

🏆 Nosh Live 2025

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As we approach the end of another dynamic year in CPG, Nosh is accepting nominations for the Best Of 2025 Awards, our annual celebration of the brands, leaders, and innovations that define what’s next in packaged food.

Categories open for nominations include: Brand of the Year & Person of the Year, Insurgent Brand of the Year (Presented by TruFru), Changemakers, Emerging Brands, Rising Stars, Best New Products, Best Packaging and Best Marketing Campaign.

The deadline to submit nominations is Friday, October 31, 2025. 

Submit nominations today.
 

✨ What You Need to Know ✨

💡 As Ultraprocessed Foods Awareness Grows, Natural Brands Stand to Gain

The large majority of consumers believe food companies rely on ultraprocessing methods to produce food and pad profit margins, and they place little trust in these entities to share accurate information about what they are selling.

Insiders can access the full report breakdown.

 

🍦 PNC Brands Group Acquires the Ice Cream Factory

PNC Brands Group is expanding its end-to-end commercialization capabilities with its acquisition of family-owned ice cream company Ice Cream Factory.

Become an Insider for all of the details.

 

📰 Trending Headlines

Here’s a look at leading headlines from around the food industry. Insiders get access to the full story.

  1. Chobani Raises $650 Million From ‘Long-term Oriented’ Investors
  2. Is BUILT Brands Headed for a Sale?
  3. Equip Foods Refreshes Brand, Prepares Beef Protein For Retail
  4. Global Flavors and ‘Female Rage’ Fuel Union Kitchen Event
  5. Inside Karma Sauce’s Fiery Rise from Space Lab to Hot Ones Fame
 

Get the Full Picture

You’ve sampled the headlines. Want the full story? BevNET & Nosh Insider allows you to dive deep into market shifts, brand strategies, competitive benchmarks, and more. It’s how the most successful food and beverage operators stay one step ahead.

You’re not reading the Insider edition… but you could be. Join BevNET & Nosh Insider.
 

🎙️ Taste Radio: Starbucks. Coffee. Icon.

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Specialty coffee pioneer George Howell shares how a long-term vision and a commitment to quality over trends helped reshape American coffee culture, even after Starbucks acquired his original brand. 

He also reveals the little-known origins of the drink that would become the Frappuccino, critiques why many cafés fall short on customer experience, and explains his unapologetic views on flavored coffee.

Tune into the episode here. Also available on Spotify and Apple Podcasts.

 
That's all for today's Daily Briefing: Lite Edition. We'll be back in your inbox tomorrow.

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