A new kids line, c-store growth and an ever-expanding factory helped powered Clio Snacks into its next phase, culminating in an acquisition by Stride Consumer Partners last week. With its latest innovation bringing a significant set of new, incremental consumers to the brand, Clio believes it is just getting started. Now that the company is under the wing of a firm that has grown brands like Yasso and Chomps, Clio CEO John McGuckin believes it is time to double down on household penetration and brand awareness. Clio has an expansive omnichannel footprint to support those efforts, but can it stave off cannibalization from adjacent categories? Read the full story on Nosh. |