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Yerba mate brand Clean Cause converted $2.3 million to equity last month after raising the sum via a convertible note from previous investors last September.

The brand used the capital to push itself to profitability in February, while also helping build necessary inventory for an expansion into Buc-ee’s over the summer and a new Zero-Sugar Strawberry Lemonade launch at Whole Foods.

“It wasn't a big round for us because we just didn't need a whole lot, which was a nice change to not have to raise a lot of money,” Clean Cause CEO Todd Bondy told BevNET.

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Online Only Equipment Auction November 12. Featuring: Late Model Mix Tanks, KHS Blow Fill Line, 2021 Palletizers and Stretch Wrappers, Can Lines, and All Support. 500+ Lots Posted. Assets No Longer Required by Heartland Coca-Cola. Register to Bid Now! Learn more

Early registration pricing expires for BevNET Live this Friday 10/24. Secure your spot at the event, taking place December 7-9 in L.A. 

We’ll take you inside the decisions that built beverage’s biggest wins. This year’s program features a curated lineup of the voices who’ve made bold moves, founders who’ve weathered major hurdles, and investors who’ve backed successful brands.

There are also a number of options for additional education, networking and exposure, including 1:1 meetings, the New Beverage Showdown pitch competition, Beverage School for startups, and various sampling stations throughout the event.

Hundreds are already registered including Zevia, nutpods, Liquid I.V., Hella Cocktail Co., Fresh Thyme, Leisure Hydration, Drink LMNT, Top Ten Liquors, Nixie, Fresh Fizz Sodas, and many more.

🤑 Register before the weekend and save $100.

Global rap icon Future is teaming with Ohza founder Ryan Ayotte to bring a taste of celebrity luxury to consumers with their new brand, Roué, launching this month with fine wines and RTD cocktails.

Insiders can access the full story.

Drink Weird is ready for the mainstream. Exhibiting at last week’s NACS show, the canned tea and yerba mate brand said it is on pace for a second consecutive year of 100% sales growth. 

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Here’s a look at leading headlines from around the beverage industry. Insiders get access to the full story.

1. RNDC CEO Bob Hendrickson Has Died
2. NACS: Pepsi Previews Prebiotic Cola, Starbucks Innovations
3. Dutch Bros. Diving Into Retail With RTD Coffees, Creamers
4. Manna Beverages Lists Nor-Cal Facilities for Online Auction
5. NBA Stars Get Involved in Expanding THC Space

You’re seeing the surface. Insider members get the full story.

BevNET & Nosh Insider is built for the teams who don’t just read the news, they use it. Unlock full access to everything on BevNET.com and Nosh.com, our members-only daily newsletter, and deep-dive data reports on the trends, brands, and moves shaping the future of food and beverage.

If staying ahead is part of your job, this is your silver bullet.

This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard discuss trends and new products featured at the NACS Show held Oct. 14-17 in Chicago.

The hosts explore the latest trends in convenience store snacks, including protein bars with bonus benefits and new twists on meat sticks and jerky, PepsiCo’s big bets and subtle tweaks ranging from new high-protein and lower-sugar offerings to its take on a prebiotic cola, and more.

Click here to listen to this week’s episode. Also available on Spotify and Apple Podcasts.

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