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| Upgrade to BevNET & Nosh Insider, our all-in-one membership for exclusive insights, data reports, on-demand CPG video courses, the full Daily Briefing and Insider-only content. Explore Insider Member Benefits Insiders also gain access to the Newsletter Archive, including all previous Insider-only editions. |
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📰 Big Today In Beverage |
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🆕 This Week’s New Products |
| 🦉 Owl’s Brew is shaking up its approach to the mixer category with a functional non-alcoholic iteration launching this week on Amazon. Read the story here ☕ Paramount Coffee has launched its first cold innovation, Joe Knows Coffee Cold Brew, an RTD coffee packaged in 12 oz. cans. Check out the press release 🏃 Perico Nutrition is rolling out Perico Energy, made with premium functional ingredients and targeted to “high-achievers, athletes, and modern professionals worldwide.” Read more here 🪐 Trumpdrive Energy has added a new “planetary” flavor to its line, Jupiter Matcha Lychee. The drink will be available nationwide beginning July 4 through Walmart.com. Read the release There’s plenty more where that came from as the non-alcoholic beverage space gets some funky new innovations this month, including mocktails from Rockstar Energy, a hemp-infused take on Four Loko, and a pickle lemonade beer alternative courtesy of HOP WTR. Check out the full new product’s gallery on BevNET |
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👉🏼 The News You Need 👈🏼 |
| As KarpReilly’s diversified portfolio proves, there’s no one-size-fits-all in modern beverage investment. During a one-on-one interview at BevNET Live earlier this month, KarpReilly managing partner Hank Spring broke down the firm’s flexible approach to partnerships, and why “the biggest value add is not to be a negative value-add.” Read the full analysis with Insider access |
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| Looking to make more data-based decisions for your business? The Nombase Data Hub is your centralized resource for food, beverage, and beer industry reports, available exclusively to Insiders. 📊 Gain access to reports built from consumer insights, social listening, scan data, and on-premise surveys. Unlock the full archive here. |
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🎙️ Taste Radio: Time To Rethink THC… And DTC? |
| One brand is preparing for a regulatory shakeup. Another just landed in Target with $24 million in fresh capital. The Taste Radio hosts discuss BRĒZ’s bet on a future beyond THC, Stars & Honey’s leap from DTC success to a nationwide Target launch, and how brands are reinventing Shirley Temples, protein bars, and Rice Krispie treats for a new generation of consumers. Listen to the episode now. Also available on Spotify and Apple Podcasts. |
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That's all for today's Daily Briefing: Lite Edition. We'll be back in your inbox on Monday. Stay in the know across food, beverage, beer and spirits. Explore BevNET’s full lineup of newsletters and never miss the latest news, insights and trends. Nosh delivers daily food industry insights Brewbound sends daily beer and beyond updates Spirits is a free, bi-weekly digest of spirits sector news
Still not satisfied? Check out the Nombase data hub, CPG directory, jobs board, podcast and newswire. Sign up for the Nombase newsletter here. Your feedback is our fuel. Tell us what you think about the Daily Briefing. Have a tip to share? Reach out to Adrianne (Assistant Managing Editor, Newsletters) at adeluca@bevnet.com. 📥 Did a friend forward you this newsletter? Sign up here. |
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