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"Barron Trump backs yerba mate company" was not a sentence I thought I'd be writing this morning. But here we are. 

As scooped by Newsweek, President Trump's youngest son, 19-year-old NYU student Barron Trump, is apparently getting involved in a Florida-based beverage startup co-founded by a couple of other young entrepreneurs who happen to be former high school classmates of his. 

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🥛 Lactaid is getting into the gut-friendly creamer category. The brand’s three varieties of lactose-free creamers (French Vanilla, Caramel and Sweet Cream) are available in 32 oz. bottles. Insiders can access the full update

💪 After launching Protein Pop last month, Koia is adding a new 32 grams of protein addition, Strawberry, with the added functional benefit of creatine. Insiders can access the full update

🍋 Proper Wild became the latest beverage brand to bet on gummies as the next frontier for functional product innovation. Get all of the details with Insider access

🍒 Happy 40th Birthday to Cherry Coke! In honor of Coke’s flavored cola variety, the soft drink maker has expanded its offerings with Floats and more sugar-free varieties. Insiders can access the full update

Want more new sips? Check out this week’s new product gallery to see the latest from Pressed Juicery, Saint James Iced Tea and Waterloo, among many other fresh drink launches.

Check out the gallery for free on BevNET

Upgrade to BevNET & Nosh Insider, our all-in-one membership for exclusive insights, data reports, and on-demand CPG video courses, to get the full Daily Briefing and unlock Insider-only content such as:

• Why a leading bourbon brand has once again changed hands 
• Inside the arrest of the mayor of Tequila
• Project Potluck’s latest grantees

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As beverage brands scale, early wins often mask deeper structural risk. This free guide distills insights from two specific BevNET Live L.A. 2025 sessions, on founder evolution, repeat behavior, and building brands designed to last. Learn more

Global beverage manufacturer Refresco will acquire natural products producer SunOpta Inc. for $6.50 per share in cash, the companies announced this morning.

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Spirits sales declined for a second consecutive year, according to the Distilled Spirits Council of the U.S. (DISCUS) annual economic briefing on Thursday.

Continue reading the full breakdown with Insider access

Here’s a look at leading headlines from around the beverage industry. Go beyond the headlines with Insiders access.

1. Coca-Cola to Restructure BodyArmor, Coffee, Spirits Teams
2. Next In Natural Writes Chameleon's Next Chapter
3. Mushroom Energy Brands Take Diverging Paths to Mainstream
4. Uncle Nearest ‘Insolvent,’ Receiver Faces Barriers Selling Assets
5. Ball North American Can Supply Sold Out in 2026; Can Volume +4.8% in 2025

Tired of chasing food, beverage, and beer reports across sites? The Nombase Data Hub, powered by BevNET, brings together consumer trends, category shifts, retail data, all in one searchable archive, powered by top research partners.

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A $400 million exit and a reputational reckoning in wellness put this episode of Taste Radio on edge, as the team dissects Bachan’s blockbuster acquisition and the fallout facing brands tied to wellness guru Peter Attia. The conversation also spotlights Solely’s growth strategy in an interview with Manish Amin, VP of marketing for the fast-growing organic fruit snack brand.

Tune into the episode here. Also available on Spotify and Apple Podcasts.