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In my former career as a restaurant chef, a common compliment from patrons was: “You should sell this in a grocery store.”

While these sentiments are testaments to a professional cook’s skill, it doesn’t take into account the difficulty of commercializing a food product for retail distribution.

Legacy Brooklyn pizzeria Di Fara is making it look easy as it expects to grow its retail distribution 1,500% this year. 

Unlock the full story with BevNET & Nosh Insider

🥞 Feel Good Foods is riding a major distribution wave this year, expanding to roughly 25,000 doors nationwide and launching a slate of new breakfast SKUs. Read the full story with Insider access

🍦 Earlier this year, Clover Sonoma expanded deeper into the frozen space, debuting its Super Premium ice cream line made with 14% butterfat and 30% overrun in four flavors. Read more about the launch on Nosh

🫒 Fourteen years in, Ithaca Hummus is rolling out its first major brand campaign, transitioning to olive oil formulations and refreshing its packaging – all as part of a broader push toward sustained category leadership. Get all of the details with Insider access

We rounded up the rest and the best new products making their way into the food industry this week – from Star Wars-branded meat sticks to birthday cake-flavored rice cereal treats – and packaged them up in one place.

🆓 Check out the full gallery on Nosh

Walmart this week unveiled redesigned packaging across its Great Value private brand that introduces a more “modern visual identity” and consistent placement of nutritional claims.

Read the full analysis with Insider access

After a brush with bankruptcy and a last-ditch bet on TikTok that flipped its trajectory overnight, low-sugar gummy brand BEHAVE is rolling into nearly 2,000 Target stores this week.

Continue reading the full breakdown with Insider access

Tired of chasing food, beverage, and beer reports across sites? The Nombase Data Hub, powered by BevNET, brings together consumer trends, category shifts, retail data, all in one searchable archive, powered by top research partners.

Insider-only access here.

Here’s a look at leading headlines from around the food industry. Go beyond the headlines with Insiders access.

1. Food Is Winning In C-Stores – But Traffic Is Starting To Stall

2. 2026 M&A: What’s Shaping Buyers’ Wishlists?

3. BEHAVE Goes Big-Box, Turning Social Hype Into Shelf Space

4. How Can Brands Turn Gameplay into Growth?

5. Ripi Lands $2.4M, Preps National Target Launch With Freshly Founder Backing

Packaging and color have always influenced buying decisions, but in today’s CPG landscape they’re becoming two of the most powerful levers – capable of shaping perceived flavor and even determining whether a product makes it into the cart. The hosts take a deep dive into how sensory cues and social media aesthetics are reshaping what wins on the shelf.

Tune into the episode now. Also available on Spotify and Apple Podcasts.

That's all for today's Daily Briefing: Lite Edition. We'll be back in your inbox on Monday.

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