This week's new products, distribution wins, California's Non-UPF pledge, brands who rage bait͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
October 02, 2026
Nosh
In today’s issueThis Week’s New Products • GOOD GOOD Makes Target Debut • California’s Non-UPF Label • The New “Visual System” Powering Magic Spoon • Taste Radio: Rage Bait Gets Attention. Innovation Builds Brands.

📰 First Up In Food

Conagra’s SKU Cuts Signal Push for Simpler, Higher-Velocity Assortments

Conagra’s SKU Cuts Signal Push for Simpler, Higher-Velocity Assortments
Adrianne DeLuca's profile picture

Adrianne DeLuca

Assistant Managing Editor, Newsletters

Operating in frozen can be complex. Doing it with over 400 SKUs is a challenge Conagra believes is not worth its while any longer. 

The company is continuing to prune its portfolio, this time turning its attention to the frozen set. It has exited Celeste frozen pizzas and now plans to trim non-value-added offerings across its single-serve meal segment.

But the company believes frozen is still a big business, and actually plans to double down on the set once it rights its ship, said CEO John Brase. 

Read the full story.

 

🆕 This Week’s New Products

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In this week’s new products roundup, Cheez-It gives its crackers a protein boost, Skittles capitalizes on growing demand for multi-textured confections, and Sauz expands its next-gen pasta sauce lineup.

🆓 Check out the full gallery on Nosh

🇺🇸 Mexican dairy producer LALA and South Korean kimchi manufacturer Daesang have announced American expansion plans. Learn more

🥣 Magic Spoon has overhauled its packaging design to better encapsulate its broader food portfolio, which now spans cereal, puffed treats, oatmeal, granola and toaster pastries. Read the full story

 

✨ Nosh Live LA 2026

CEOs Map the Course from Startup to Challenger – Without Overspending

CEOs Map the Course from Startup to Challenger – Without Overspending

Nosh Live, taking place December 3 + 4 in Marina del Rey, CA, will feature talks from the leaders of two of the food industry’s fastest-growing brands when Ayeshah Abuelhiga and Eric Skae take the stage. Learn more.

 

✨ The News You Need ✨

Distribution: GOOD GOOD Makes Target Debut, Meat Snacks Expand In Mass →

 

California’s ‘Non-Ultraprocessed’ Label Gets the Greenlight →

 

Inside The New “Visual System” Powering Magic Spoon’s Packaging Redesign →

 

🎙️ Taste Radio: Rage Bait Gets Attention. Innovation Builds Brands.

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One misleading social post can spark a frenzy – but can brands keep playing with consumer trust? A brand’s curious ruse triggers a debate about the impact of “rage bait.” 

We also dig into Whole Foods’ latest LEAP cohort and hear from founders of three fast-growing brands about building community, creating better-for-you products and turning retail distribution into sustainable growth.

Listen now.

Also available on Spotify and Apple Podcasts.

 

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