Plus, Purely Elizabeth sale?, Danone’s booster, InstaClaude and distribution wins͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
April 27, 2026
Nosh

You’re reading the Lite Edition, a snapshot of Nosh’s full Daily Briefing for Insider members.

Upgrade to BevNET & Nosh Insider, our all-in-one membership for exclusive insights, data reports, on-demand CPG video courses, the full Daily Briefing and Insider-only content.

Explore Insider Member Benefits

Insiders also gain access to the Newsletter Archive, including all previous Insider-only editions.

 

📰 First Up In Food

High Protein Ice Cream Is Hot Girl Summer

High Protein Ice Cream Is Hot Girl Summer
Adrianne DeLuca's profile picture

Adrianne DeLuca

Assistant Managing Editor, Newsletters

I know what you’re thinking: Every season – from Hot Girl Summer to Sad Boy Fall – has had some high-protein component. Protein is in every forecast and future innovation. We know you don’t need a reminder of that. 

But today we’re zooming in on a summer-specific sweet treat that's been packing in the protein, and retail wins, in recent months. Ice cream has always been flush with flavor innovation, but doesn’t often see function introduced. 

Smearcase, has used a cottage cheese base to combine a plethora of consumer interests – protein, clean label, collagen and more – and its approach has just been validated by investors. 

Unlock the full story with BevNET & Nosh Insider

 

✨ The News You Need ✨

🤑 Is Purely Elizabeth Up for Sale?

Purely Elizabeth is reportedly exploring a sale that could value the better-for-you breakfast brand at more than $600 million.

Read the full analysis with Insider access

 

💪🏼 Danone Runs on Protein 

Soaring global demand for functional nutrition products, with protein at the forefront, pushed Danone’s sales up on the back of significant increases in volume and average pricing. 

Continue reading the full breakdown with Insider access

 

📰 Trending Headlines

Here’s a look at leading headlines from around the food industry. Go beyond the headlines with Insiders access.

  1. Treeline Cheese Bets on Cottage Cheese, DTC for Growth

  2. How Shifting Consumer Habits Upend Traditional Growth Playbook

  3. Zero Acre Farms Bets On New Format 

  4. Oishii Looks Beyond Luxury With Accessible $5 Strawberry Pack Format

  5. How GLP-1s Are Rewriting The Rules of Wellness

 

Headlines Are Just the Beginning

You’re seeing the surface. Insider members get the full story.

BevNET & Nosh Insider is built for the teams who don’t just read the news, they use it. Unlock full access to everything on BevNET.com and Nosh.com, our members-only daily newsletter, and deep-dive data reports on the trends, brands, and moves shaping the future of food and beverage.

If staying ahead is part of your job, this is your silver bullet.

 

🔀 Monday Moves

Retail Rollouts

Here’s a taste of the products moving around the industry to start off your week. 

🍨 Frozen One is accelerating its retail growth plans with the help of a new $2 million investment. Read the full story on Nosh

🍓 Oishii is aiming to make its products more accessible with a range of new lower-priced strawberry formats rolling out to 300 retail partners. Get all the details here

💄 Cleveland Kitchen is tapping into accelerated demand for ingestible beauty products with the launch of Korean Coleslaw at Walmart and H-E-B. Learn more on Nosh

🎯 Cedar’s Foods is landing in over 1,500 Target stores nationwide. Get more details here

Catch up on all the latest distribution news

 
That's all for today's Daily Briefing: Lite Edition. We'll be back in your inbox tomorrow.

Stay in the know across food, beverage, beer and spirits. Explore our full lineup of newsletters and never miss the latest news, insights and trends. 
  • BevNET delivers daily beverage industry insights
  • Brewbound sends daily beer and beyond updates
  • Spirits is a free, bi-weekly digest of spirits sector news
Still not satisfied? Check out the Nombase data hub, CPG directory, jobs board, podcast and newswire.


Have a tip to share? Reach out to Adrianne (Assistant Managing Editor, Newsletters) at adeluca@bevnet.com.

📥 Did a friend forward you this newsletter? Sign up here.
INSIDER

Upgrade to Insider: Built for Food & Beverage Operators

What you get with Insider:

  • In-depth reporting on BevNET.com and Nosh.com, not just the highlights
  • A curated weekly newsletter that cuts through the noise
  • Data reports that allow you to benchmark, strategize and lead
  • Insider-only discounts on BevNET Live, Nosh Live, and job board postings
Become an Insider

Your BevNET CPG Media Subscriptions

You're currently subscribed to newsletters from BevNET CPG Media. To change which newsletters you receive, update your preferences - don't miss out on topics you care about.

BevNET CPG Media
FacebookInstagramLinkedInX (Twitter)

BevNET.com, Inc • 65 Chapel Street, Newton, MA 02458

You are receiving this email because you subscribed at our website at https://www.nosh.com

Nosh is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 1996 - 2026.