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• A comprehensive analysis of the challenges hemp beverage regulation and adoption are facing
• A sample of this week’s new products (check them all out on BevNET)
• Details on a major expansion via M&A for an omnichannel sales agency

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Ask any hemp industry stakeholder and they will tell you political jockeying on Capital Hill and in statehouses across the country has reached a record high. Cannabis industry leaders and lobbyists are crisscrossing the country pushing for sensible legislation to regulate hemp-based THC drinks. The question is: what is sensible regulation? Insiders can access the full story to get a complete understanding of the hurdles ahead.

New Beverage Showdown Winner, Recoup, will be sampling their delicious, sparkling "Gut Healthy Hydration" beverages at booth #N1529. Crafted with electrolytes, prebiotics, and ginger with no added sugar or stevia, Recoup delivers restorative refreshment with a ginger kick. Learn more

Whether or not you caught the release of Nurri a couple months back, Slate sure did. The Boston-based protein-heavy chocolate milk and iced coffee drinks startup is suing its co-packer, Horseshoe Beverage Co. Become an Insider to access all of the details about this sticky situation.

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This week at BevNET we rounded up all of the bubbles with modern sodas from Shonen and Spindrift, flavored sparkling waters from S. Pellegrino and last but not least, Not Beer.

Then, we chronicled our thoughts with each swig, highlighting aspects of the brand, liquid and product positioning that stood out and things the company could consider for next time. 

🆓 Check out this week’s review roundup on BevNET.

Rapper Lil Yachty is making a splash in the ready-to-drink cocktail space with the launch of (drumroll, please)... Yacht Water. Insiders can access all of the details and learn how the rapper is heading full sail into the beverage industry.

Aura Bora has been acquired. Hiyo adds $19 million and a strategic partner. And Celsius drops $1.8 billion on Alani Nu. Oh, and Spindrift is back in the soda biz. Yeah, it’s been a busy week and the hosts have lots to say. We also sit down with Alex Duong, the founder & CEO of Fair & Square and Lena Zhuravsky, the founder of passionfruit-centric beverage brand Passion Joy.

Listen to the full episode now. Also available on Spotify and Apple Podcasts.