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The BodyArmor family keeps multiplying. 

After a previous detour into caffeine that took the brand to the “Edge,” Coca-Cola’s flagship sports drink is trying again with BodyArmor FIT, a sparkling cocktail of energy and electrolytes. 

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New Belgium Brewery didn’t just fix a cooling problem - they unlocked a smarter, more resilient operation with Grundfos intelligent pumps. The change delivered major savings, tighter control, and a boost in reliability. It’s the kind of upgrade that can change how your brewery runs for the better. Learn more

BevNET Live attendees have the opportunity to request private, pre-scheduled, 10-minute 1:1 conversations with retail and investment leaders who understand the challenges of building and scaling beverage brands. 

We just added leaders from Partnership Capital Growth, Coefficient Capital, Döhler, Wegmans, and KarpReilly to the mix.

Learn what retailers and investors are looking for as they’re scoping out new products for their shelves and portfolios.

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This week, we sipped on Jous’ take on hydration with a key lime flavored product that sits somewhere between a juice drink and a sports drink.

📝 Check out all of our tasting notes here

The first major piece of Republic National Distributing Company’s (RNDC) territory fire sale is now complete, with 11 former RNDC markets now in the fold at Reyes.

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Tired of chasing food, beverage, and beer reports across sites? The Nombase Data Hub, powered by BevNET, brings together consumer trends, category shifts, retail data, all in one searchable archive, powered by top research partners.

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Lionel Messi is a global sports icon and had a deep-pocketed strategic partner at his side. So why did his sports drink brand Más+ fail?

The hosts break it down and also discuss how protein snack brand Wilde is turning heads with a new take on a cheesy cracker. Plus, Patrón’s Roberto Núñez & David Rodriguez reveal how the leading tequila maker scaled globally without sacrificing its handcrafted roots.

Listen to the episode now. Also available on Spotify and Apple Podcasts.