If you’re reading this, you already know that packaged food and beverage makers are pumping protein (at higher and higher quantities, we might add) into literally everything. The once-humble bowl of carbs seems to have become the perfect playground for non-traditional inputs to shine through – including chickpeas, lupini beans, yellow peas and more. But some producers are leaning deeper into the category’s traditional ingredients, in an augmented fashion. Insiders can access the full story to understand whether there’s whitespace left in the protein pasta set. |