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| Today, you can enjoy one full BevNET Insider story highlighted in the Daily Briefing! To read the full article, you’ll just need to click the gift link included below and confirm your email plus a couple of details (no subscription required). As an Insider, you get unlimited access to full articles like these, insights, data reports, on-demand CPG video courses, full Daily Briefings, and more, in one place. Explore Insider Member Benefits → |
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| | Sponsored message from BELAY Solutions | Growth adds complexity fast, and without clear financial visibility, it’s easy to lose track of what’s actually driving your business. This free guide breaks down how to understand your margins, manage inventory, and build better financial systems. Download now and start making more confident decisions.
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📰 Big Today In Beverage |
| | | Energy drinks are in the regulatory crosshairs once again, this time via the Lone Star State. Texas Attorney General Ken Paxton launched an investigation into Celsius Holdings, Inc., parent company of Celsius and Alani Nu. 🎁 Gift Link! Unlock the full story and context • Become an Insider |
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‼️ BevNET Live Is Less Than One Week Away |
| | 675+ decision-makers are already confirmed - founders, investors, buyers, retailers, and operators building, funding, and stocking the next generation of beverage. Secure your spot before we sell out. ⏩ Register today |
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🆕 This Week’s New Products |
| 💪 BodyArmor is trying on a different “fit” with its new caffeine-boosted sparkling hydration line in 12 oz. slim cans. Read about it on BevNET 💧 So Cool Thirst Quencher has added a new flavor to its 20 oz. hydration drink line: Blood Orange Rush. Here’s what we know 🥤 NAD4Me launches a zero-caffeine cellular energy drink with NAD+ in three flavors as it seeks to move out of the supplement space and into mainstream beverage. Check out the details There’s also new summer LTOs from Slice and 5-Hour Energy, a new category extension for Nurri and much more. 🆓 Check out the full new product gallery |
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👉🏼 The News You Need 👈🏼 |
| As ready-to-drink (RTD) M&A heats up, Carbliss is open to potential acquirers. Co-founder Adam Kroener made that clear Wednesday at Beer Marketer’s Insights spring meeting. Read the full analysis with Insider access |
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| You’re seeing the surface. Insider members get the full story. BevNET & Nosh Insider is built for the teams who don’t just read the news, they use it. Unlock full access to everything on BevNET.com and Nosh.com, our members-only daily newsletter, and deep-dive data reports on the trends, brands, and moves shaping the future of food and beverage. If staying ahead is part of your job, this is your silver bullet. |
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🎙️ Taste Radio: David's Decadent Bet, AI Discovery & Austin's Top Operators |
| Can protein be a decadent dessert? David is betting on it. We dig into the brand's new frozen desserts, unpack Smash Foods' $5 million funding round, examine how AI is changing the path to purchase and revisit standout insights from some of Austin's smartest operators. Listen to the episode now. Also available on Spotify and Apple Podcasts. |
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That's all for today's Daily Briefing: Lite Edition. We'll be back in your inbox on Monday.
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Have a tip to share? Reach out to Adrianne (Assistant Managing Editor, Newsletters) at adeluca@bevnet.com. 📥 Did a friend forward you this newsletter? Sign up here. |
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