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• How Brazil’s lasting 40% tariffs could curb the coffee and coconut supply
• The hemp brand cofounder facing embezzlement allegations
• Inside the collaboration between 19 Crimes and Liquid Death

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Curious what's making waves? #WaterTok buzz, flavor-led buying, and a surge of launches are putting water center stage. Think nostalgic twists, botanical infusions, and exotic-tropical blends with less sugar. Learn how flavor-first builds are redefining hydration and opening new opportunities. Learn more

This morning’s coffee should taste a little less bitter, and weigh a bit lighter on your wallet. 

Efforts to rollback some of President Trump’s signature “Liberation Day” tariffs on imported agricultural products not grown in meaningful quantities in the United States were finally successful as of late last week. Coffee and coconuts were two of the most-watched by beverage makers, naturally, but not all imports are now duty-free…

Insiders can access the full story.

BevNET Live is the most influential business event for beverage brands in North America. Held twice annually, the event brings together a curated community of founders, investors, retailers, and distributors for strategic programming, 1:1 meetings, product sampling, and high-visibility networking.

📅 View the full 3-day agenda.

PE firm Paine Schwartz debuted a new portfolio company – BetterCo Holdings – for investments in high-growth companies across the better-for-you food and beverage value chain. The new entity has already made its first two investments including AI commerce and supply chain platform Crisp Inc., and better for you energy drink Lucky Energy. 

Insiders can access the full story on Lucky’s latest investment.

Rhode Island-based food business incubator Hope & Main is adding a second location, West End Kitchens, in Providence with a grand opening slated for Spring 2026.

Become an Insider for all of the details.

Here’s a look at leading headlines from around the beverage industry. Insiders get access to the full story.

1. Where Do Hemp THC Drinks Go From Here?
2. Manna Beverages Sells Former NorCal Plant to Redwood Beverage
3. BUM Energy Expands Sales Team Ahead of Walmart, Target Rollouts in 2026
4. Laird Shutters Picky Bars, Moves into Dairy with Protein Coffee
5. Kratom Brand Mitra-9 Class Action Dismissed

You’re seeing the surface. Insider members get the full story.

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If staying ahead is part of your job, this is your silver bullet.

What if the biggest opportunity in your industry is something no one else recognizes? 

In this episode, Eric “ET” Tecosky, the founder of pioneering cocktail ingredient brand Dirty Sue, unpacks how a simple gap behind the bar became a first-to-market product, a profitable niche, and a lesson in disciplined focus. 

Tune into the episode here. Also available on Spotify and Apple Podcasts.