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| Upgrade to BevNET & Nosh Insider, our all-in-one membership for exclusive insights, data reports, on-demand CPG video courses, the full Daily Briefing and Insider-only content. Explore Insider Member Benefits Insiders also gain access to the Newsletter Archive, including all previous Insider-only editions. |
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| | Sponsored message from California Almonds | From creamy texture to plant-based protein and fiber, almond ingredients help beverages deliver the nutrition, taste and functionality consumers want. Power your next innovation with almonds.
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📰 First Up In Food |
| | | It’s something of a truism in our industry: the longer the ingredient panel, the less the product costs. A new report from Harvard Law’s Food and Law Policy Clinic and mobile app Yuka is finally putting some numbers behind that phenomenon, and it’s indeed the truth that cheaper products contain more additives, sugar and sodium than their pricier counterparts. Unlock the full story with BevNET & Nosh Insider |
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🆕 This Week’s New Products |
| 🥜 Once Again is leaning into the protein craze with a new Peanut Protein Powder made with a “first-to-market, proprietary peanut flour,” that is optimized for protein content. Read more with Insider access 🍫 Meet Toby Bar. Developed by husband-and-wife team Toby and Melanie Maloney, the duo is starting over at 77 and 71 to build a brand behind their chocolate-coated, peanut butter-filled candy bar that Toby has dreamed of creating ever since he was a child. Catch all the details here We’ve rounded up the rest into a gallery featuring Mavericks’ first foray into the sandwich cookie category, Chobani’s campfire treat-inspired Flips and Perfect Bar’s take on the protein and prebiotic trends. 🆓 Check out the full gallery on Nosh |
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✨ The News You Need ✨ |
| Laird Superfood is doubling down on its efforts to become a “scaled, diversified platform with greater reach,” despite facing increased margin pressure and a wider net loss in 2025. Read the full analysis with Insider access |
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🎙️Taste Radio: Crazy = $1B. Proda Is Next. |
| Billion-dollar deals, breakout brands, and “crazy ideas” that actually worked. The hosts dive into a wave of recent CPG acquisitions and what they signal for founders. Plus, a look at brands going global, a buzzworthy Negroni-inspired sparkling water, and a conversation with industry veteran Jeff Church and “Peaky Blinders” actor Matthew Postlethwaite on their upstart protein soda brand, Proda. Tune into the episode now. Also available on Spotify and Apple Podcasts. |
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That's all for today's Daily Briefing: Lite Edition. We'll be back in your inbox on Monday.
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