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• A complete look at what’s inside MAHA’s Strategy to curb diet-related chronic disease
• Inside the race to build awareness for branded fruit
• M&A updates from the charcuterie category
• A sweet and savory look at the latest marketing moves and product drops

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Today's sauce shopper wants adventure without compromise. Big Tree Farms delivers organic, soy-free, gluten-free flavors that inspire trial and drive repeat purchases. Versatile across cuisines and eating occasions - from sushi to marinara, eggs to popcorn - these sauces energize the category like no other. Learn more

The MAHA Commission released its much-anticipated Strategy report on Tuesday afternoon in a press conference during which HHS Secretary Robert F. Kennedy Jr. lauded the “historic and unprecedented” nature of the document that claims to be a roadmap for improving childhood nutrition and public health outcomes. 

While that assessment may be correct – during no other time in history has the federal government rallied behind the idea of a robust improvement to nutrition by taking aim at large, well-funded and politically influential industries – the report itself brings very little clarity to what actually will be done to effect change. 

Insiders can access the full analysis on Nosh.

In the meantime, click here to send me all of your MAHA-related thoughts, comments and criticisms.

Sichuan spice slinger Fly By Jing is shaking up its portfolio with the release of its first heat-free innovation.

Insiders can access the full story to hear from founder and CEO Jing Gao about the innovation approach.

Tandem Foods has officially begun production at its new facility in Cypress, Calif., with the opening of its first manufacturing line, marking the co-manufacturer’s largest investment to-date.

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Alejandro González, managing partner of Redwood Group and Santatera Capital, explains how the fund chooses which food and beverage brands to back. He outlines why flavor matters most, what healthy margins look like, and how distribution drives growth. 

González also shares how Santatera supports founders with research, recruiting, governance, and supply chain expertise. He discusses what an ideal exit looks like for the fund and gives an inside look at why they recently invested in Sunnie, an allergen-free snack brand.

Tune into the episode here. Also available on Spotify and Apple Podcasts.