You’re receiving the Lite Edition of Nosh’s Daily Briefing. Join us as a BevNET & Nosh Insider to receive the full version, which includes:

• A complete look at Ferrero’s bet on WK Kellogg and the path the company has been on pre-purchase
• Inside ZEGO’s facility acquisition and new venture to support “values-aligned brands”
• News that Kraft is also making a deal with an Italian food company

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Spate analyzes TikTok and Google Search data to uncover emerging trends in food & beverage—before they hit the shelves. Download our latest trend report, packed with data-backed findings to keep you ahead of the curve. Learn more

“Sono Ottimi!”

That’s the phrase Tony the Tiger will need to learn after Frosted Flakes’ parent company WK Kellogg confirmed this morning that it had reached a deal to sell itself to family-owned Italian confectionary giant Ferrero Group.

Insiders can access the full story for all of the details.

Nosh Live returns to Marina del Rey, CA on December 4+5, and the official room block at the Marriott is now open. Staying on-site means easy access to the full experience, networking with industry leaders, product sampling, expert talks, and more.

Register today to unlock access to the room block and save $100 with early registration.

In this reviews roundup, we nosh on sports performance brand Cadence’s expansion into nutrition bars, David Beckham’s family-focused BEEUP fruit snack line, and Breyers s’mores-inspired ice cream sandwiches.

We are sharing our takes on taste and texture, packaging and positioning and opportunities for improvement.

🆓 Check out this week’s review roundup on Nosh.

Want your product reviewed? Send an email to mwatrous@nosh.com.

Looking for a supplier who’s tracking consumer needs? With all this focus on wellness in today’s world, the Planteneers’ team created a methylcellulose-free solution that can still do the work of traditional texturizers. It’s just another food innovation to add to your portfolio of ingredients. Learn more

Lexington Bakes has raised $1 million in a funding round led by VC firm Rainfall Ventures. The new cash will support the business as it scales up with a new co-packing partner, pipeline of retail launches and growing team

Insiders can access the full interview to understand what is ahead for the luxury bakery brand. 

Go beyond the headlines with exclusive access to our editorial team’s insights and hot takes on the latest in food and beverage. As an Insider, you’ll unlock premium newsletter content and archives along with deeper coverage on BevNET.com and Nosh.com. Plus, enjoy event and job listing discounts, along with exclusive Insider perks on Nombase, our digital community and directory for CPG professionals. Join now.

What goes around comes around for Western Smokehouse. The meat snack maker has found itself back under ownership of Monogram Capital Partners. 

Become an Insider for all of the details.

On the CPG Week podcast, the hosts discuss the rise of Khloé Kardashian’s protein popcorn brand and the downfall of a co-manufacturer. 

Monster Beverage execs have scooped up Rite Aid’s Thrifty Ice Cream brand in bankruptcy proceedings. What does this mean for the future of the business?

Joe Tea is expanding beyond tea and showcased its new snack and beverage launches at the Summer Fancy Food Show this month.

Click here to listen to this week’s episode. Also available on Spotify and Apple Podcasts.

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