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Upgrade to BevNET & Nosh Insider, our all-in-one membership for exclusive insights, data reports, and on-demand CPG video courses, to get the full Daily Briefing and unlock Insider-only content such as:

• A data dive on protein claim increases and what is driving momentum in the set
• Details on TiNDLE’s U.S. divestment
• New litigation facing a beleaguered plant-based meat maker

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Insiders also gain access to the Newsletter Archive, including all previous Insider-only editions.

This free resource, based on a Nombase podcast with MOSH, Cognizin by Kyowa Hakko, and others, explores how the future will be shaped by cognitive-support products that are both effective and market-ready. The future of Brain-boosting foods, beverages, & tech can all be found inside. Learn more

The pitch decks of CPG brands these days must all sound a little something like this: “The People Will Crave Protein In Perpetuity.”

But as the quality and ingredients contributing to protein claims increasingly come under scrutiny (per Mintel, clean label, functional and convenient proteins are leading the list of consumer demands), new innovations have led to an interesting dichotomy among new protein fueled innovations. 

On one hand you have entirely novel brands like David, who essentially said “we don’t care about clean label, just trust the front-of-pack macros.” On the other, you have David’s co-founder and CEO Peter Rahal’s OG product (read: RXBAR) making a sizable move this week, expanding beyond its hero format with Protein Energy Bites. 

Insiders can access the full story.

Nosh Live kicks off on December 4-5 in L.A., and we’re officially two weeks out. With the room block sold out and registrations picking up, this is the moment to lock in your spot and finalize travel.

You’ll connect with retailers exploring products, investors actively involved in early-stage and growth-stage packaged food, service partners and distributors who support scaling brands, and a growing lineup of emerging and established food brands bringing new ideas to the table. 

⏩ Take a look at the full list of companies that are registered and be sure to be in the room too. 

This week’s notable new products roundup includes Heinz’s limited-edition, Thanksgiving-coded “leftover gravy,” Huer’s spicy candy collaboration with Frank’s RedHot, Archer’s newest beef jerky offerings, and more.

🆓 Check out the full gallery on Nosh.

Mochi candy brand Issei unveiled a bold, colorful visual identity that has already lifted sales online and on shelves. 

Become an Insider for all of the details.

Here’s a look at leading headlines from around the food industry. Insiders get access to the full story.

1. Whole Foods Evolves As Natural Merges Into Mass
2. Melt Organics Acquires Miyoko’s Creamery
3. Holiday Seasonals Propel My Better Batch into Nationwide Distribution
4. Smash Foods Closes Seven-Figure Round To Fuel Further Growth
5. ‘A Lobster Trap’ for Chemicals: Critics Slam New Efforts To Close GRAS Loophole

You’ve sampled the headlines. Want the full story? BevNET & Nosh Insider allows you to dive deep into market shifts, brand strategies, competitive benchmarks, and more. It’s how the most successful food and beverage operators stay one step ahead.

Brand collaborations are becoming one of the most effective growth levers in CPG.

In this episode, the team breaks down why co-branded products are becoming a core strategy for food and beverage brands, what separates meaningful partnerships from gimmicks, and how leaders like Grillo’s, Fly By Jing, Graza, and Liquid Death are using them to drive awareness, trial, and category expansion.

Tune in to the episode here. Also available on Spotify and Apple Podcasts.